So Strangers Things is bag right now.
Massive, in fact.
So it’s not surprising that people are cashing in on it. And it’s not surprising that Netflix aren’t too happy about it. What IS surpring though is that Netflix have found a way to be firm with people cashing in without permission but still be very cool.
Example?
Well… a Chicago bar named Emporium Arcade Bar opened a pop-up bar in August called The Upsode Down which is, obviously Stranger Things themed, selling merchandise and drinks named after the show, and Netflix found out about it and sent them a letter telling them to desist but also a letter that is pretty damned awesome.
Check it out below:
My walkie talkie is busted so I had to write this note instead. I heard you launched a Stranger Things pop-up bar at your Logan Square location. Look, I don’t want you to think I’m a total wastoid, and I love how much you guys love the show. (Just wait until you see Season 2!) But unless I’m living in the Upside Down, I don’t think we did a deal with you for this pop-up. You’re obviously creative types, so I’m sure you can appreciate that it’s important to us to have a say in how our fans encounter the worlds we build.
We’re not going to go full Dr. Brenner on you, but we ask that you please (1) not extend the pop-up beyond its 6 week run ending in September, and (2) reach out to us for permission if you plan to do something like this again. Let me know as soon as possible that you agree to these requests.
We love our fans more than anything, but you should know that the demogorgon is not always as forgiving. So please don’t make us call your mom.
Seriously, how great is that? The letter pulls no punches but also allows them to finish their planned six weeks; it also clearly points out that they are all for the fans and the show and how important both things are.
And we think that’s very cool indeed. What about you guys?
Source: Scribed
Nerd Comments