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Hasbro have bought Power Rangers off Saban… could we see a MASK/Power Rangers/Transformers movie down the line?

May 1st, 2018 by Marc Comments

Well now, isn’t this a thing?

It seems that Hasbro has bought the Power Rangers rights from Saban – along with My Pet Monster, Popples, Julius Jr., Luna Petunia, and Treehouse Detectives – in a deal worth $522 million meaning they all will now become part of the world’s largest toy company.

The deal comes after the Power Rangers movie last year – which was pretty good, all things considered – was a financial failure. However speculation has already begun over what this might mean in the long run.

Apart from likely seeing loads of new toys coming in the near future, Hasbro are currently planning on a full reboot of its cinematic universe with the Transformers movies rebooting after the upcoming Bumblebee (here) and the MASK Movie eyeing a director (here), so could this mean we might see a Power Rangers/Transfomers/GI Joe/MASK crossover down the line?

In a world of universe building franchises we’d say anything cold happen.

Watch this space.

Here’s the full press release:

Hasbro, Inc. (NASDAQ: HAS), a global play and entertainment company, and Saban Properties LLC today announced that the companies have signed a definitive agreement for Hasbro to purchase Saban’s Power Rangers and several other entertainment brands, including My Pet Monster, Popples, Julius Jr., Luna Petunia, Treehouse Detectives and others, in a combination of cash and stock valued at $522 million.

“Power Rangers is an iconic brand built on a heritage of great storytelling and merchandising with tremendous upside potential when fully executed across Hasbro’s Brand Blueprint,” said Brian Goldner, Hasbro’s chairman and chief executive officer. “Shortly after entering into our licensing arrangement, it became clear that now was the time to begin investing in unlocking Power Rangers’ full potential. We see significant opportunity for Power Rangers across our entire Brand Blueprint, including toys and games, consumer products, digital gaming and entertainment, as well as geographically throughout our global retail footprint. We couldn’t be more pleased that Haim Saban will continue in a consulting role to further guide our development of this valuable property for the next generation of Power Rangers fans.”

“25 years after launching Power Rangers, I believe the future for this brand has never been greater,” said Haim Saban, founder of Saban Brands and creator of Power Rangers. “Hasbro’s leadership in innovation, storytelling and brand stewardship make it the perfect company to further develop the global reach and appeal of the Power Rangers property. I look forward to working with Brian and the team in the years to come.”

Created by Haim Saban and launched in 1993, Mighty Morphin Power Rangers quickly became a pop culture phenomenon. Today, Power Rangers is one of the longest running kids’ live-action series in television history with nearly 900 episodes produced to date. The TV series, currently in its 25th season with Power Rangers Super Ninja Steel, and feature films, including 2017’s movie with Lionsgate, follows the adventures of a group of ordinary teens who morph into superheroes and save the world from evil. Saban’s Power Rangers currently airs in 150 markets around the world and is translated into numerous languages.

The first set of products from Hasbro will be available in spring 2019.

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Marc is a self-confessed nerd. Ever since seeing Star Wars for the first time around 1979 he’s been an unapologetic fan of the Wars and still believes, with Clone Wars and now Underworld, we are yet to see the best Star Wars. He’s a dad of two who now doesn’t have the time (or money) to collect the amount of toys, comics, movies and books he once did, much to the relief of his long-suffering wife. In the real world he’s a graphic designer. He started Following the Nerd because he was tired of searching a million sites every day for all the best news that he loves and decided to create one place where you can go to get the whole lot. Secretly he longs to be sitting in the cockpit of his YT-1300 Corellian Transport ship with his co-pilot Chewie, roaming the universe, waiting for his next big adventure, but feels just at home watching cartoons with his kids….

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