With Jurassic World only a week away, I am getting excited. This is particularly strange, as I have no real close ties with the franchise.
I admit, that I thought the first one was good, but I no real opinion on either of the sequels. Perhaps it is Chris Pratt starring in the film, or the idea of a park actually opening to the public (which can only end well), but for some reason, I am excited.
With the film’s imminent release, you would think that the marketing campaign would be calming down somewhat, but that doesn’t seem to be the case. Today, we have the release of a new TV spot, featuring all new footage. However, to paraphrase Ian Malcolm, from the original Jurassic Park, the marketers “were so pre-occupied with whether they could, that they didn’t stop to think if they should”.
Personally, I do think that we have seen more than enough to get a flavour of the film; this trailer is relatively harmless. It doesn’t tell us anything we didn’t already know, and what new footage there is, merely are extensions of what we have already seen. My only fear, at the moment, is that we may have seen the best parts of the film, in the trailer.
However, I’m still looking forward to taking a trip to Isla Nublar.