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FIRST LOOK: Marvel releasing new line of Menswear

March 27th, 2015 by Marc 1 Comment

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Five Four and Marvel kicks off with an Avengers: Age of Ultron capsule collection, launching April 1, 2015

Five Four and Marvel Entertainment will launch a series of elevated and confident men’s apparel capsule collections that bring together Marvel’s iconic legacy, Super Hero characters and storytelling with fashion-forward innovation.

The debut of Five Four and Marvel collection, launching April 1, 2015, draws inspiration from Marvel’s vast catalog of iconic characters and consists of outerwear, dress shirts, graphic tees and accessories. The style is subtle and refined, and plays on the personality behind a Marvel Super Hero. From reversible shirts and hidden pockets, to classic Avengers emblems and comics hidden in the inside lining of the clothing, each item in the capsule is classic in appearance but unique in detail.

“Our designers really dug through the Marvel archives to find new ways to recreate the heritage and evolution behind the brand and its Super Heroes,” says Andres Izquieta, co-founder and CEO of Five Four. “We’re so excited for the opportunity to work with Marvel; the collections showcase some of our best designs to date.”

In addition to the capsule, Five Four and Marvel will be launching an exclusive exhibition pop-up in New York City to celebrate and showcase the brand new collection. Located at Openhouse Gallery in the Lower East Side, the pop-up will be open from March 26, 2015 – March 29, 2015 and will host a series of events for Five Four Club members.

All Five Four and Marvel collections will be made available exclusively to new Five Four Club members and will focus on extending the iconic character-based entertainment brand into contemporary fashion. Monthly memberships retail for $60 and come with full outfits based on members’ style preferences. For more information on Five Four, please visit www.fivefourclub.com.

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Marc is a self-confessed nerd. Ever since seeing Star Wars for the first time around 1979 he’s been an unapologetic fan of the Wars and still believes, with Clone Wars and now Underworld, we are yet to see the best Star Wars. He’s a dad of two who now doesn’t have the time (or money) to collect the amount of toys, comics, movies and books he once did, much to the relief of his long-suffering wife. In the real world he’s a graphic designer. He started Following the Nerd because he was tired of searching a million sites every day for all the best news that he loves and decided to create one place where you can go to get the whole lot. Secretly he longs to be sitting in the cockpit of his YT-1300 Corellian Transport ship with his co-pilot Chewie, roaming the universe, waiting for his next big adventure, but feels just at home watching cartoons with his kids….