News Corp. has revealed a black-and-white logo for its entertainment company, recently titled 21st Century Fox.
“Today I am proud to unveil our new logo, which serves as a powerful symbol of the inspiration and high bar set by our company. Like our name, the logo reflects the rich creative heritage of Twentieth Century Fox and signals the promise of the 21st century and our restless drive toward the future,” wrote chairman Rupert Murdoch in a note to employees on Thursday.
21st Century Fox, which takes cues from the 20th Century Fox movie studio, also released an animation of the new logo:
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